Services / Triple Point Brand Ambassadors / Capabilities
Capabilities
Today's consumers respond less to traditional advertising and more to real-life experiences. Sensory, exciting, immersive events with a human touch can transform the way consumers think about products, brands and retail environments. And when the right consumer connects with the right ambassador, sometimes the spark lights up an entire network of buyers.
Triple Point is part of Daymon Interactions, global leaders in Experience Marketing (EM). Our approach includes dedicated teams to provide effortless, worry-free event management. Our innovative technology manages staffing resources while also providing real-time data, measurable results and actionable analysis for every event. Our capabilities include:
Brand Ambassador Services
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In-store events and promotions
We'll help you find the right personality, look and skill-level for your product, brand or environment.
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Mobile/rolling tours
We can turn a vehicle into a moving billboard generating thousands of impressions a day, staffed by Brand Ambassadors armed with materials and trained to engage consumers wherever the vehicle drives. Buses can include promotional environments including listening stations or beverage stations.
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Bilingual/ethnic marketing
With select Brand Ambassadors and targeted marketing messages, Experience Marketing events can cross cultural and ethnic barriers and make your brand relevant to new demographic.
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Sports marketing
From NASCAR to the PGA, from soccer stadiums to boxing rings, Triple Point ambassadors can turn sports fanatics into fans of well-positioned products and brands.
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Street teams
Street teams can hand out marketing materials or promotional samples, hang posters, serve as walking billboards, or engage consumers in conversation, or all of the above.
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Nightlife programs
The right Brand Ambassadors can generate priceless buzz in music venues, nightclubs, and other nightlife hotspots.
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Generational/youth marketing
Connecting with the millennial, tween and teen audience requires a special understanding of their fast-evolving lifestyles, habits and trends -- and credible ambassadors who can speak their language.
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Viral/guerilla marketing
Creative, unconventional Experience Marketing campaigns can leverage our high-energy ambassadors to get maximum impact and generate word-of-mouth.